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Produtora Digital FrutÃfera: Fundamentos: Como contratar freelancers com método, evitar erros caros e conduzir projetos com clareza e profissionalismo
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ISBN13: 9786502277539
Publisher: Katiane Da Silva Souza
Pages: 124
Weight: 0.39
Height: 0.26 Width: 6.00 Depth: 9.00
Language: Portuguese
Contratar freelancers não deveria ser um salto no escuro.
Muitos projetos dão errado antes mesmo da contratação: escopo mal definido, briefing incompleto, escolha apressada do profissional, comunicação confusa e ausência de critérios para acompanhar o trabalho.
Em Produtora Digital FrutÃfera: Fundamentos - Volume 1, Katiane da Silva Souza apresenta um caminho prático para quem deseja conduzir projetos digitais com mais método, clareza e profissionalismo.
Ao longo do livro, você vai aprender a:
- estruturar melhor um projeto antes de publicá-lo em uma plataforma;
- elaborar briefings mais claros e objetivos;
- avaliar portfólios, propostas e amostras com mais critério;
- reduzir retrabalho, ruÃdos de comunicação e decisões impulsivas;
- acompanhar entregas sem transformar a relação profissional em conflito;
- construir parcerias mais produtivas com freelancers e prestadores de serviço.
O livro foi pensado especialmente para autores independentes, produtoras e produtores digitais, pequenos empreendedores, gestores de projetos e pessoas que contratam profissionais por conta própria.
Mais do que ensinar a contratar, Produtora Digital FrutÃfera: Fundamentos propõe uma mudança de postura: sair da improvisação e assumir o papel de quem conduz o próprio projeto com responsabilidade, organização e visão de longo prazo.
Este é o primeiro passo da série Produtora Digital FrutÃfera.
No Volume 2 - Maturidade, a jornada avança para liderança, reputação, profissionalização da produção e construção de relações profissionais mais duradouras.
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