Sign-In
Cart
Marketing Estratégico e Comunicação Digital: Como Posicionar Marcas e Expandir Negócios no Cenário Global
Paperback
Publisher: Independently Published
Published: May 13 2025
Pages: 96
Weight: 0.31
Height: 0.20 Width: 6.00 Depth: 9.00
Language: Portuguese
No mundo altamente competitivo e digitalizado de hoje, o sucesso de um negócio depende diretamente de sua estratégia de comunicação e posicionamento de marca. Em Marketing Estratégico e Comunicação Digital: Como Posicionar Marcas e Expandir Negócios no Cenário Global, Bruna Marinelli Martins Moura compartilha sua expertise na construção de marcas sólidas, na aplicação de estratégias inovadoras de marketing digital e no desenvolvimento de negócios com impacto global.
Com uma abordagem prática e baseada em cases reais, o livro apresenta técnicas para alavancar a presença digital de empresas, otimizar campanhas publicitárias e criar conexões estratégicas no mercado. Destinado a empreendedores, gestores e profissionais do marketing, esta obra oferece insights valiosos sobre como utilizar a comunicação digital para escalar negócios e conquistar relevância no cenário internacional.
Also from
Pacheco, Gilson de Mello
Liderança Estratégica e Gestão Inteligente na Saúde Suplementar: Como a Aplicação da Lei dos Planos de Saúde Pode Reduzir Conflitos e Ações Judiciais
Alves, Leandro Anderson Dantas
Paperback
Consultoria Empresarial e Negociação Estratégica: Como Expandir Negócios e Alcançar o Sucesso em Mercados Competitivos
Alves, Camila Augusta de Vasconcellos
Paperback
Gestão de TI e Segurança: Práticas Essenciais para Ambientes Corporativos
Alves, Manoel Araujo
Paperback
Excelência em Suprimentos: Desenvolvendo Capacidades Estratégicas para o setor
Caramez, Marcelo Correa
Paperback
Arquitetura Da Segurança Digital: Estratégias Para Um Mundo Conectado
Dahmer, Luis Joivan Nunes
Paperback
Estratégias de Elite: Liderança e Segurança para um Mundo em Transformação
Vieira, Rafael Augusto
Pacheco, Gilson de Mello
Paperback
Odontopediatria Moderna: Inovação, Humanização e Saúde Bucal Infantil
Stahlhofer, Caroline França
Paperback
Arquitetura Tecnológica e Inteligência Artificial: Estratégias para Alta Disponibilidade e Segurança em Sistemas Crítico
Esteves, Alexandre de Lima
Paperback
Reconstruindo Vidas: Avanços e Desafios na Cirurgia Bucomaxilofacial e Reconstrução Microvascular
Hyppolito, Joao Octavio Pompeu
Paperback
Gestão Estratégica: Caminhos para o Crescimento Empresarial e a Excelência Organizacional
Vieira, Everaldo Dias
Paperback
Gestão descomplicada: O guia do empreendedor para negócios autogerenciáveis
Junior, Claudio Pinho
Paperback
Hands-off management: The entrepreneur's guide to self-running business
Fernandes Pinho Junior, Claudio Augusto
Paperback
Empreendedorismo Criativo: como transformar visões em realidade e atrair grandes clientes
Pacheco, Gilson de Mello
Santos, Gilberto
Paperback
Da Tradição à Inovação: Como Reinventar o Futuro de Empresas Tradicionais
Da Rosa Junior, Moacir Kaiper
Paperback
Liderança Que Transforma: Estratégias Para O Crescimento E a Excelência Empresarial
Muniz, Gean Carlos Barros
Paperback
Empreendedorismo Saudável: Passos Iniciais para Empreender no Setor que Transforma Vidas
Santos, Fernando de Almeida
Paperback
Engenharia com Propósito: Liderança, Inovação e Impacto na Infraestrutura da Saúde
Macedo, Leandro Silveira de
Paperback
Poder Feminino: Liderança, Empreendedorismo e os Desafios da Expansão Global
Castro, Carla Vanessa Monteiro de
Paperback
Do Zero ao Topo: A Jornada de um Visionário no Mercado Offshore
Lemos, Julio Cesar Da Costa
Paperback
Autonomia Do Aluno: Metodologias E Práticas Para Promover a Autonomia
Oliveira, Claydimeire Silva de
Paperback
Liderança Jurídica em Tempos de Disrupção: Estratégia, Compliance e Inovação no Cenário Corporativo Global
Frigeri, Nurimar Elias
Paperback
O Futuro dos Negócios: Inovação Financeira, Tecnologia e Estratégias para o Sucesso Empresarial
Gardin, Mario Luiz Gabriel
Paperback
Acelerando o Sucesso: Estratégias de Empreendedorismo e Inovação no Mercado Automotivo de Alta Performance
Silva, Paulielio de Araújo
Paperback
O Poder da Execução: Como a Tecnologia e a Liderança Transformam Projetos em Sucesso
Júnior, Sebastião Oliveira Da Silva
Paperback
Liderança em Campo: Como Conduzir Equipes e Operações Críticas na Indústria Offshore
Almeida, Erbson Marcos de
Paperback
Empreender com Propósito: Estratégias para Escalar Negócios e Transformar Vidas no Mercado Digital
Leite, Marcelo Lima
Paperback
Diagnóstico de Excelência: O Papel da Radiologia na Saúde Moderna
Sampaio, Renata Da Graça Vargas
Paperback
A Chave do Empreendedorismo: Estratégias Práticas para Empreender e Transformar Negócios
Diaz, Júlio César
Paperback
O Futuro da Indústria Elétrica: Inovação, Automação e a Revolução no Conhecimento Técnico
Canto, Leonidas Duarte Borges Do
Paperback
Transformando Desafios em Oportunidades: A Arte de Empreender sem Fronteiras
Pacheco, Gilson de Mello
Freire, Douglas Codeço
Paperback
Marketing Digital e Inteligência Artificial: Estratégias Inovadoras para Transformar Negócios no Século XXI
Pacheco, Gilson de Mello
Mansberger, Rafael Munhoz
Paperback
Chaves para a Expansão: Estratégias de Importação e Logística para Crescimento Empresarial
Rocha, Fabrício André Pagliaci Da
Paperback
Emoção e Negócios: Como a Inteligência Emocional pode transformar seus negócios
Brito, Carlos
Paperback
Pontes que Prosperam: Estratégias para Conectar Negócios, Culturas e Oportunidades Globais
Kong, Chang Yung
Paperback
Liderança em Ação: Inovação e Eficiência em Infraestrutura Corporativa
Campelo, Micheli Maia Malveira
Paperback
Estratégias de Elite: Um Guia Prático para Profissionais de Segurança Construírem Carreiras de Sucesso
Magalhães, Jackson Gleison Macedo
Paperback
Construindo Marcas, Criando Histórias: A Jornada do Empreendedorismo Autêntico
Corrêa, Luiz Felipe Araújo
Paperback
Estratégias de Liderança e Transformação Empresarial: Como Reestruturar Negócios, Promover Sustentabilidade e Alcançar Impacto Global
Lima, Sandra Aparecida de Oliveira
Paperback
Also in
Business General
Crucial Conversations Tools for Talking When Stakes Are High, Second Edition
Grenny, Joseph
Patterson, Kerry
Switzler, Al
Paperback
The Pig and I: The Tale of Our Relationship with a Beast We Eat
Endresen, Kristoffer Hattleland
Hardcover
Inspired: Understanding Creativity: A Journey Through Art, Science, and the Soul
Richtel, Matt
Hardcover
Quiet Girls Can Run the World: Owning Your Power When You're Not the Alpha in the Room
Holman, Rebecca
Paperback
Climb: Taking Every Step with Conviction, Courage, and Calculated Risk to Achieve a Thriving Career and a Successful Life
Gadsden-Williams, Michelle
Brown, Carolyn M.
Paperback
The Token: Common Sense Ideas for Increasing Diversity in Your Organization
Farmer, Crystal Byrd
Paperback
Paris Chic & Trendy: Designers' Studios, Hip Boutiques, Vintage Shops
Ribes-Tiphaine, Adrienne
Paperback
The Let Them Theory: A Life-Changing Tool That Millions of People Can't Stop Talking about
Robbins, Mel
Robbins, Sawyer
Hardcover
The Reverse Centaur's Guide to Life After AI: How to Think about Artificial Intelligence--Before It's Too Late
Doctorow, Cory
Paperback
The Risk Worth Taking: A Story of Breaking Free and Trading for a Life You Love
Ijeoma, Teri
Hardcover
Unreasonable Hospitality: The Remarkable Power of Giving People More Than They Expect
Guidara, Will
Hardcover
Hbr's 10 Must Reads on Managing Yourself, Updated and Expanded (Featuring How Will You Measure Your Life? by Clayton M. Christensen)
Gallo, Amy
Review, Harvard Business
Drucker, Peter F.
Paperback
Hbr's 10 Must Reads on Mental Toughness, Updated and Expanded (Featuring How to Stop Worrying about What Other People Think of You by Michael Gervais)
Duckworth, Angela L.
Review, Harvard Business
Gervais, Michael
Paperback
The Retire Sooner Method: The 5 Secrets Behind America's Happiest (and Unhappiest) Retirees
Moss, Wes
Hardcover
1873: The Rothschilds, the First Great Depression, and the Making of the Modern World
Ahamed, Liaquat
Hardcover
Surrender to Lead: The Counterintuitive Approach to Driving Extraordinary Results
Kriegel, Jessica
Terry, Joe
Hardcover
The Goal: 40th Anniversary Edition: A Process of Ongoing Improvement
Cox, Jeff
Goldratt, Eliyahu M.
Paperback
How to Be a Rich Old Lady: Your Guide to Easy Investing, Building Wealth, and Creating the Wild, Beautiful Life You Want
Holden, Amanda
Hardcover
Take Breaks, Work Better: Measure Impact, Not Hours, and Transform Your Profitability
Briggs, John
Paperback
Money Unlocked: How to Make It, Keep It and Multiply It: The New York Times Bestseller
Lee, John
Paperback
Crucial Conversations: Tools for Talking When Stakes Are High
Grenny, Joseph
McMillan, Ron
Patterson, Kerry
Paperback
The Freedom-Based Business Method: Reset, Systemize, and Realign Your Business to Live a Life of Harmony
Ellis, Natalie
Hardcover
The Courage to Commit: Embrace the Radical Power of Sticking with Something
East, Andrew
Johnson, Shawn
Hardcover
Hbr's 10 Must Reads on Leadership, Updated and Expanded (Featuring Begin with Trust by Frances X. Frei and Anne Morriss)
Ibarra, Herminia
Review, Harvard Business
Edmondson, Amy C.
Paperback
How We Could: The Framework to Lead Without Drama, Build Alignment, and Call Teams to Greatness
Dorr, Alex
Hardcover
The Infinity Machine: Demis Hassabis, Deepmind, and the Quest for Superintelligence
Mallaby, Sebastian
Hardcover
Who Moved My Cheese?: An A-Mazing Way to Deal with Change in Your Work and in Your Life
Johnson, Spencer
Hardcover
The Daily Stoic: 366 Meditations on Wisdom, Perseverance, and the Art of Living
Holiday, Ryan
Hanselman, Stephen
Hardcover
7-Figure Educator: Turn Your Experience as an Educator Into Income, Impact, and Freedom
Jordan-Thomas, Erica
Paperback
The Millionaire Next Door: The Surprising Secrets of America's Wealthy
Danko, William D., PH. D.
Stanley, Thomas J., PH. D.
Paperback
Dummies Guide to Starting Your Own Business: Essential Steps to Launching and Scaling a Successful Small Business Venture
Press, Essywrites
Paperback
The Overthinker's Guide to Making Decisions: How to Make Decisions Without Losing Your Mind
Nguyen, Joseph
Hardcover
What the Heck Is Eos?: A Complete Guide for Employees in Companies Running on EOS
Wickman, Gino
Bouwer, Tom
Hardcover
The Coaching Habit: Say Less, Ask More, and Change the Way You Lead Forever
Stanier, Michael Bungay
Paperback
Confidence (HBR Emotional Intelligence Series)
Review, Harvard Business
Kanter, Rosabeth Moss
Chamorro-Premuzic, Tomas
Paperback
Stop Asking for Referrals: Build a Magnetic Business Through Intentional Care & Real Relationships
McNally, Flor de Maria
Paperback
Get Scalable: The Operating System Your Business Needs To Run and Scale Without You
Deiss, Ryan
Paperback
Never Split the Difference: Negotiating as If Your Life Depended on It
Voss, Chris
Raz, Tahl
Hardcover
I Will Teach You to Be Rich: No Guilt. No Excuses. Just a 6-Week Program That Works (Second Edition)
Sethi, Ramit
Paperback
The Mom Test: How to talk to customers & learn if your business is a good idea when everyone is lying to you
Fitzpatrick, Rob
Paperback
Building Great Businesses: Create Momentum, Overcome Setbacks, and Scale with Confidence
Becker, Scott
Hardcover
Hábitos Atómicos: Cambios Pequeños, Resultados Extraordinarios / Atomic Habits
Clear, James
Paperback
A Guide to the Project Management Body of Knowledge (Pmbok(r) Guide) -- Eighth Edition and the Standard for Project Management
Project Management Institute
Paperback
Influence and Persuasion (HBR Emotional Intelligence Series)
Review, Harvard Business
Morgan, Nick
Cialdini, Robert B.
Paperback
Mindful Listening (HBR Emotional Intelligence Series)
Hougaard, Rasmus
Zenger, Jack
Review, Harvard Business
Paperback
A Little More Social: How Small Choices Create Unexpected Happiness, Health, and Connection
Epley, Nicholas
Hardcover
Expecting Better: Why the Conventional Pregnancy Wisdom Is Wrong--and What You Really Need to Know
Oster, Emily
Paperback
Getting to Yes: Negotiating Agreement Without Giving in
Ury, William
Patton, Bruce
Fisher, Roger
Paperback
Take It Personal: How to Succeed by Building Relationships and Playing the Long Game
Grutman, David
Hardcover
Atlas of the Heart: Mapping Meaningful Connection and the Language of Human Experience
Brown, Brené
Hardcover
Power and Impact (HBR Emotional Intelligence Series)
Review, Harvard Business
Cable, Dan
Bregman, Peter
Paperback
The Way of Excellence: A Guide to True Greatness and Deep Satisfaction in a Chaotic World
Stulberg, Brad
Hardcover
Crucial Accountability: Proven Skills to Build Trust, Address Disappointment, and Get Results, Third Edition
Grenny, Joseph
Hale, Justin
Patterson, Kerry
Hardcover
Happiness (HBR Emotional Intelligence Series)
McKee, Annie
Gilbert, Daniel
Review, Harvard Business
Paperback
Feedback That Works: How to Build and Deliver Your Message, Second Edition
Center for Creative Leadership
Paperback
Here Comes the Sun: A Last Chance for the Climate and a Fresh Chance for Civilization
McKibben, Bill
Hardcover
Mindfulness (HBR Emotional Intelligence Series)
Review, Harvard Business
Langer, Ellen
Goleman, Daniel
Paperback
Hbr's 10 Must Reads on Strategy, Updated and Expanded (Featuring the Five Competitive Forces That Shape Strategy by Michael E. Porter)
Kim, W. Chan
Review, Harvard Business
Porter, Michael E.
Paperback
Hbr's 10 Must Reads on High Performance, Updated and Expanded (Featuring Nine Things Successful People Do Differently by Heidi Grant)
Goleman, Daniel
Review, Harvard Business
Grant, Heidi
Paperback
The Wisdom and Wealth Solution: Unlocking the Secrets of Happiness, Purpose, and Financial Security with Living360
Ansari, Feroz
Hardcover
Hbr's 10 Must Reads on Managing People, Updated and Expanded (Featuring Are You a Good Boss--Or a Great One? by Linda A. Hill and Kent Lineback)
Hill, Linda A.
Review, Harvard Business
Goleman, Daniel
Paperback
The Algorithm: The Hypergrowth Formula That Transformed Tesla, Lululemon, General Motors, and Spacex
McNeill, Jon
Hardcover
Beyond Belief: The Science-Backed Way to Stop Limiting Yourself and Achieve Breakthrough Results
Eyal, Nir
Hardcover
The Phoenix Project: A Novel about It, Devops, and Helping Your Business Win
Kim, Gene
Behr, Kevin
Spafford, George
Paperback
Bonfire of the Murdochs: How the Epic Fight to Control the Last Great Media Dynasty Broke a Family -- And the World
Sherman, Gabriel
Hardcover
Dirtbag Billionaire: How Yvon Chouinard Built Patagonia, Made a Fortune, and Gave It All Away
Gelles, David
Hardcover
7 Rules of Power: Surprising--But True--Advice on How to Get Things Done and Advance Your Career
Pfeffer, Jeffrey
Paperback
The Millionaire Fastlane: Crack the Code to Wealth and Live Rich for a Lifetime!
DeMarco, M. J.
Paperback
The Obstacle Is the Way Expanded 10th Anniversary Edition: The Timeless Art of Turning Trials Into Triumph
Holiday, Ryan
Hardcover