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Eventos: ANTES, DURANTE E DEPOIS - Projetos Em Três Tempos E Movimentos - Guia Prático Baseado em Experiências da Vida Real
Paperback
Business GeneralGeneral Education
Publisher: Lightning Source Inc
Published: Mar 7 2022
Pages: 166
Weight: 0.44
Height: 0.35 Width: 5.50 Depth: 8.50
Language: Portuguese
EVENTOS: ANTES, DURANTE E DEPOIS - Projetos Em Três Tempos E Movimentos defende a ideia de que um evento é um projeto e que deve ser gerido como tal. O assunto é abordado desde o ponto de vista de uma profissional com longa trajetória no setor a nÃvel internacional.
Neste livro Valeska Magalhães compartilha a sua metodologia, sugere ferramentas úteis e cita exemplos de eventos reais em cuja organização ela participou diretamente. Figuram entre os exemplos a Copa do Mundo de 2014, os Jogos OlÃmpicos Rio 2016 e o impacto da pandemia do Covid-19 em projetos mundo afora.
Através de um estilo informal e de um texto acessÃvel, a autora procura se aproximar do leitor e ao mesmo tempo gerar reflexões. Este não é mais um livro acadêmico sobre gestão de eventos e aqui reside o grande diferencial desta obra.
Trata-se de um Guia Prático Baseado em Experiências da Vida Real, relevante para profissionais do setor, estudantes de áreas correlatas e todas as pessoas interessadas em conhecer diferentes aspectos do setor de eventos.
Prefácio de Maria José Giaretta, Turismóloga, Bacharel em Turismo pelo UNIBERO, Mestre em Ciências da Comunicação pela ECA/USP, Doutora em Ciências Sociais pela PUC/SP e ex-professora da autora.
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