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مدیریت برند شخصی بر پایه ž
Paperback
Publisher Price: $25.00
ISBN13: 9781989880173
Publisher: Kidsocado
Published: Mar 17 2021
Pages: 196
Weight: 0.48
Height: 0.49 Width: 5.83 Depth: 8.27
Language: Persian
اين کتاب قرار نيست جاي هيچ] کدام از آنها را بگيرد، حتماً پيشنهاد و توصيه مي] کنم ساير کتابهای حوزه] ي برند و مديريت برند شخصي از انتشارات بازاريابی و ساير ناشران عزيز را بخوانيد، اما اين کتاب متمايز است، قطعاً کامل نيست، اما متفاوت است. من به چند مورد از تفاوتها و تمايزهاي آن اشاره می کنم، ساير موارد را شما در کتاب پيدا کنيد. کتاب تأکيد زيادی روي بُعد محتوايي برند سازی و برندداری شخصی دارد، به همين جهت قسمت اعظم کتاب به مباحث مديريت بر خود و خود گردانی نظير خود آگاهی، خود باوری، خود کارآمدی، خود انگيزشی و... پرداخته است و رابطه] ی آنها را به]عنوان مسيری کارآمد و اثربخش برای برند سازی و برند داري شخصی نشان می دهد.
همه را دوست داشته باشید مگر آنکه بی لیاقتی خود را نشان دهند
تمايز ديگر اين است که با نهايت تواضع و احترام در اين کتاب خادم اهالی بازاريابی پرويز درگی را به]عنوان محور کتاب قرار داده] ام و تمام تجربيات خودم را در اين مسير صادقانه در اختيار شما قرار داده]ام. به عبارتی؛ کتاب ترکيبی از آموزش تجويزی و آموزش توصيفی است. اين کتاب مثل ساير کتابهای تأليفی ام با قلمی ساده و روان و با بيان خاطرات و قصه] هايی واقعي ارائه شده است که می دان&
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