Open Daily: 10am - 10pm | Alley door pickup 10am - 7pm 3038 Hennepin Ave Minneapolis, MN
612-822-4611

  • Open Daily: 10am - 10pm
    Alley-side Pickup: 10am - 7pm

    3038 Hennepin Ave Minneapolis, MN
    612-822-4611

Open Daily: 10am - 10pm | Alley-side Pickup: 10am - 7pm
3038 Hennepin Ave Minneapolis, MN
612-822-4611
Patronage behaviour of Ghanaian bank customers: Case study of Cape Coast

Patronage behaviour of Ghanaian bank customers: Case study of Cape Coast

Bentum-Ennin, Daniel Zac

Paperback

AccountingBusiness GeneralInvesting & Finance

ISBN10: 365676722X
ISBN13: 9783656767220
Publisher: Grin Verlag
Published: Oct 13 2014
Pages: 120
Weight: 0.37
Height: 0.28 Width: 5.83 Depth: 8.27
Language: English
Doctoral Thesis / Dissertation from the year 2012 in the subject Business economics - Banking, Stock Exchanges, Insurance, Accounting, University of Lincoln, language: English, abstract: The aim of this dissertation is to help bank executives to develop and deliver efficient quality services to satisfy the needs of existing customers as well as to attract large number of customers. It is hoped it will further enable the management of banks to stimulate and understand more fully customers since customers' attitude can't be controlled. It could contribute to discussion amongst the banking fraternity regarding issues surrounding customer preferences in banking services. As a researcher who is interested in working in a bank, significant benefits can be gained from knowing how the operations of a bank can be made more efficient and thus continue to attract and maintain customers.

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