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The Palgrave Handbook of Wine Industry Economics

The Palgrave Handbook of Wine Industry Economics

Hardcover

Business General

ISBN10: 3319986325
ISBN13: 9783319986326
Publisher: Palgrave Macmillan
Published: Mar 27 2019
Pages: 542
Weight: 2.14
Height: 1.25 Width: 6.14 Depth: 9.21
Language: English

This Palgrave Handbook offers the first international comparative study into the efficiency of the industrial organization of the global wine industry. Looking at several important vineyards of the main wine countries, the contributors analyze differences in implementation and articulation of three key stages: grape production, wine making and distribution (marketing, selling and logistics). By examining regulations, organization theory, industry organizational efficiency and vertical integration, up to date strategies in the sector are presented and appraised. Which models are most efficient? What are the most relevant factors for optimal performance? How do reputation and governance impact the industry? Should different models co-exist within the wine countries for global success?

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