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Online Fundraising Essentials
Paperback
Series: Successful Fundraising
ISBN13: 9781118676844
Publisher: John Wiley & Sons
Published: Feb 11 2013
Pages: 52
Weight: 0.32
Height: 0.11 Width: 8.50 Depth: 11.00
Language: English
Originally published by Stevenson, Inc., this practical resource provides nonprofit organizations and professionals with strategies for generating more online contributions and leveraging websites for fundraising. It is filled with ways to engage visitors, communicate with donors, and add interactivity, revenue-generating online events and funding opportunities to an organization's website.
Important topics covered include:
- Integrating fundraising into websites
- Social media
- Building lists
- Online tools
- Online donor engagement
- Blogs
- Online events
- Online surveys
- Online giving
- Attracting prospective donors
- Community building
Please note that some content featured in the original version of this title has been removed in this published version due to permissions issues.
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