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On Hollywood: The Place, the Industry
Paperback
EconomicsTechnology & EngineeringFilm Studies
ISBN13: 9780691162102
Publisher: Princeton Univ Pr
Published: Jan 5 2014
Pages: 216
Weight: 0.75
Height: 0.50 Width: 6.14 Depth: 9.21
Language: English
Why is the U.S. motion picture industry concentrated in Hollywood and why does it remain there in the age of globalization? Allen Scott uses the tools of economic geography to explore these questions and to provide a number of highly original answers. The conceptual roots of his analysis go back to Alfred Marshall's theory of industrial districts and pick up on modern ideas about business clusters as sites of efficient and innovative production.
On Hollywood will appeal not only to general readers with an interest in the motion-picture industry, but also to economic geographers, business professionals, regional development practitioners, and cultural theorists as well.
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