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NOW and NEW: How Companies Can Use Their Capabilities For Scaling Innovation and Generating New Growth

NOW and NEW: How Companies Can Use Their Capabilities For Scaling Innovation and Generating New Growth

Paperback

Business General

Publisher Price: $32.99

ISBN10: 3982315433
ISBN13: 9783982315430
Publisher: Lean Scaleup Ug
Published: Jul 14 2024
Pages: 454
Weight: 1.53
Height: 1.01 Width: 6.14 Depth: 9.21
Language: English

According to the World Economic Forum, eight out of ten companies rank growth outside their existing business model as a top-five priority. Yet, generating new growth remains a challenge: 29 out of 30 attempts to create a new $50 million business fail.


NOW AND NEW presents a solution. To succeed, companies must build a bridge connecting current operations with future opportunities and master four learnable skills. Developed with insights from over 100 corporate practitioners and academic experts, the Lean Scaleup framework has been validated through many real-life projects, proving its effectiveness.

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Mattes, Frank

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Business General