Open Daily: 10am - 10pm | Alley door pickup 10am - 7pm 3038 Hennepin Ave Minneapolis, MN
612-822-4611

  • Open Daily: 10am - 10pm
    Alley-side Pickup: 10am - 7pm

    3038 Hennepin Ave Minneapolis, MN
    612-822-4611

Open Daily: 10am - 10pm | Alley-side Pickup: 10am - 7pm
3038 Hennepin Ave Minneapolis, MN
612-822-4611
Nonextrapolative Methods in Business Forecasting: Scenarios, Vision, and Issues Management

Nonextrapolative Methods in Business Forecasting: Scenarios, Vision, and Issues Management

Mendell, Jay S.
Pessolano, F. John

Hardcover

Business General

ISBN10: 0899300669
ISBN13: 9780899300665
Publisher: Praeger
Published: Aug 22 1985
Pages: 234
Weight: 1.11
Height: 0.56 Width: 6.14 Depth: 9.21
Language: English
Jay Mendell explores the profound implications and consequences of the forecaster's new and changing role in an economy based on high-technology entrepreneurship. This incisive text explains the principles of nonextrapolative forecasting/planning and compares them with conventional forecasting/planning methods. Case studies of nonextrapolative forecasting and planning in Sears, AT&T, a large hotel chain, an electric power company, and the Security Pacific Bank are provided. They deal with the practical problems of setting up forecasting/planning groups and maintaining their existence and influence through internal planning processes. The political process of acceptance and implementation of forecasting/planning is also explained. Comprehensive planning and forecasting documents are included as appendix material.

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