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The New Review Economy: Third-Party Review Sites, Reputation, and Neo-Liberal Public Relations in the Digital Age
Paperback
Series: Routledge Focus on Public Relations
MarketingGeneral ReferenceGeneral Sociology
ISBN13: 9780367568139
Publisher: Routledge
Published: Aug 1 2022
Pages: 136
Weight: 0.37
Height: 0.30 Width: 5.50 Depth: 8.50
Language: English
This book examines third-party review sites (TPRS) and the intersection of the review economy and neoliberal public relations, in order to understand how users and organizations engage the 21st century global review economy.
1 different editions
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