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New Business for Old Europe: Product-Service Development, Competitiveness and Sustainability

New Business for Old Europe: Product-Service Development, Competitiveness and Sustainability

Hardcover

Business General

ISBN10: 1874719926
ISBN13: 9781874719922
Publisher: Routledge
Published: Sep 1 2006
Pages: 480
Weight: 1.86
Height: 1.06 Width: 6.14 Depth: 9.21
Language: English
Explores the business drivers for embarking on product-service development and its relation with sustainability and competitiveness. This book reviews toolkits and approaches, selects best practice, analyzes gaps, examines what opportunities there are in a variety of key areas and translates the lessons into suggested approaches for companies.

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Business General