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Network Embeddedness: Examining the Effect on Business Performance and Internationalization
Paperback
Series: Palgrave Studies of Internationalization in Emerging Markets
ISBN13: 9783319859323
Publisher: Palgrave Macmillan
Published: May 13 2018
Pages: 402
Weight: 1.10
Height: 0.86 Width: 5.83 Depth: 8.27
Language: English
This book systematizes the concepts of business relationships and network embeddedness, taking a new approach to internationalization, relevant for the global economy. It reflects the growing importance of network internationalization theory and explores the impact of embeddedness in domestic and foreign relationships on a company's performance. The author questions the validity of the distinction between domestic and foreign activity of companies and demonstrates that in the B2B market, there are actually no exclusively domestic companies which are not directly or indirectly connected with foreign entities. Chapters cover both small to medium sized enterprises and large multinational corporations, presenting a qualitative analysis of over 400 companies including case studies from the IT and furniture industries. This informative study will provide useful insight for academics and students of business and management, international business and organization studies.
1 different editions
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Network Embeddedness: Examining the Effect on Business Performance and Internationalization
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