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Open Daily: 10am - 10pm | Alley-side Pickup: 10am - 7pm
3038 Hennepin Ave Minneapolis, MN
612-822-4611
Maximizing the Power of Microlearning

Maximizing the Power of Microlearning

Paperback

Business GeneralManagement

ISBN10: 1960231561
ISBN13: 9781960231567
Publisher: ASTD
Published: Mar 31 2026
Pages: 368
Weight: 1.05
Height: 0.90 Width: 5.90 Depth: 8.80
Language: English

Incorporate Microlearning Campaigns to Reach Business Goals


Whether you're an L&D veteran who has been there, done that or are just starting out, it's time to get smarter about microlearning, and expert Robyn A. Defelice can help.


Expanding on her first groundbreaking book, Microlearning: Short and Sweet, co-authored with Karl Kapp, Defelice offers a new and more complete definition of microlearning as a concept, a method, and a product--all of which L&D professionals need to understand to create successful microlearning campaigns that target key business goals. She introduces a six-factor framework that leaders, managers, and anyone who develops organization-wide learning initiatives can use to determine if their organizations are ready to incorporate top-notch microlearning strategies to meet their learning needs. She also offers designers a set of seven principles--based on tool capacity, context, global equity, conciseness, meaningful media, action, and overuse--for creating microlearning solutions that work.

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Business General