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Market Research Math for Small Business: A Practical Guide to the Math You Need for Understanding Your Business' Customers and Competition
Paperback
Business GeneralMarketingGeneral Sociology
Publisher: Independently Published
Published: Dec 2 2024
Pages: 60
Weight: 0.21
Height: 0.12 Width: 6.00 Depth: 9.00
Language: English
Are you ready to unlock the secrets of your customers and competition? Look no further than Market Research Math for Small Business: A Practical Guide to the Math You Need for Understanding Your Business' Customers and Competition, your essential guide to understanding the numbers behind effective market research. Dr. Steven A. Wright wrote this practical guide to break down complex statistical concepts into easy-to-understand strategies that any small business owner can implement. In this book, you will discover how to:
- Leverage statistical tools like data visualization, descriptive and inferential statistics, heuristics, and AI to gain insights into customer behavior.
- Conduct effective surveys and analyze data using inferential statistics to make informed business decisions.
- Identify market opportunities and trends that can propel your business forward.
- Create compelling marketing strategies based on solid data analysis and customer segmentation.
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