Open Daily: 10am - 10pm | Alley door pickup 10am - 7pm 3038 Hennepin Ave Minneapolis, MN
612-822-4611

  • Open Daily: 10am - 10pm
    Alley-side Pickup: 10am - 7pm

    3038 Hennepin Ave Minneapolis, MN
    612-822-4611

Open Daily: 10am - 10pm | Alley-side Pickup: 10am - 7pm
3038 Hennepin Ave Minneapolis, MN
612-822-4611
The Museum Guide to Donor Growth

The Museum Guide to Donor Growth

Gold, Fred

Paperback

Series: American Alliance of Museums

Business General

Currently unavailable to order

ISBN13: 9798216477044
Publisher: Bloomsbury Academic
Pages: 224
Weight: 1.00
Height: 1.00 Width: 6.00 Depth: 9.00
Language: English
Museums face the same fundraising pressures as all nonprofits - rising competition for donor attention, shrinking government support, and increasing operational costs. However, they also face challenges unique to their structure and culture, which make it difficult to revitalize membership programs that may be underperforming, spur growth in mid-level supporters from long-time annual donors, cultivate major or principal gifts, and keep up with rapidly evolving fundraising practices and economic conditions affecting philanthropic giving. This handbook for museum fundraisers and leaders aims to address these issues through a combination of strategies and tactics that are applicable across institutions of myriad sizes, from small volunteer-only historic sites to massive organizations with budgets in the tens of millions of dollars. This book adapts proven fundraising pipeline strategies from large-scale nonprofits to the museum environment, providing a practical, step-by-step guide for development professionals and executive leaders.

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