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Multinationals and Cross-Cultural Management: The Transfer of Knowledge within Multinational Corporations
Paperback
Series: Routledge International Business in Asia
ISBN13: 9780415731492
Publisher: Routledge
Published: Sep 23 2013
Pages: 170
Weight: 0.61
Height: 0.41 Width: 6.14 Depth: 9.21
Language: English
This book examines cross-cultural management within multinational enterprises (MNEs), focusing in particular on how cultural differences influence the transfer of knowledge between different units within individual corporations. It argues that improving cross-cultural management in international business should focus less on upgrading technology, and more on the capabilities and beliefs of individual employees.
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Multinationals and Cross-Cultural Management: The Transfer of Knowledge within Multinational Corporations
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