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The Media Economy

The Media Economy

Paperback

Series: Media Management and Economics

Business GeneralEconomicsGeneral Reference

ISBN10: 1032491337
ISBN13: 9781032491332
Publisher: Routledge
Published: Nov 30 2023
Pages: 208
Weight: 0.67
Height: 0.47 Width: 6.00 Depth: 9.00
Language: English
This fully updated third edition analyzes the media industries and their activities from macro to micro levels, using concepts and theories to demonstrate the role the media plays in the economy as a whole.

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Albarran, Alan B.

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Business General