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Masterpieces of Swiss Entrepreneurship: Swiss SMEs Competing in Global Markets

Masterpieces of Swiss Entrepreneurship: Swiss SMEs Competing in Global Markets

Hardcover

Business GeneralManagement

ISBN10: 3030652866
ISBN13: 9783030652869
Publisher: Springer
Published: May 17 2021
Pages: 561
Weight: 2.22
Height: 1.31 Width: 6.14 Depth: 9.21
Language: English
This open access book focuses on Switzerland-based medium-sized companies with a longstanding export tradition and a proven dominance in global niche markets. Based upon in-depth documentation and analysis of 36 Swiss companies over their entire history, an expert team of authors presents several parallels in the pathways and success factors which allowed these firms to become dominant and operate from a high-cost location such as Switzerland.

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Business General