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Make a Name for Yourself: Eight Steps Every Woman Needs to Create a Personal Brand Strategy for Success
Paperback
ISBN13: 9780767904926
Publisher: Crown Publishing Group (NY)
Published: Jan 8 2002
Pages: 224
Weight: 0.42
Height: 0.57 Width: 5.18 Depth: 8.08
Language: English
For any woman who has ever gone to work in the morning and thought there must be more, branding expert Robin Fisher Roffer reveals the eight surefire steps for developing a unique, personal brand strategy for success by identifying your extraordinary attributes, thinking about your values and passions, and learning how to use them to build a successful and fulfilling professional life. Whether you're starting out in the workforce, beginning your own business, changing careers, or tying to make it in the corporate world, Roffer will help you to uncover a focused direction for your career that celebrates you.
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