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Made to Serve: How Manufacturers Can Compete Through Servitization and Product Service Systems

Made to Serve: How Manufacturers Can Compete Through Servitization and Product Service Systems

Hardcover

Business GeneralManagement

ISBN10: 1118585313
ISBN13: 9781118585313
Publisher: Wiley
Published: May 28 2013
Pages: 272
Weight: 1.15
Height: 0.90 Width: 6.00 Depth: 9.00
Language: English
A comprehensive, practical introduction to one of the most important new trends in manufacturing, globally

The delivery of a service component as an added value when providing products, servitization is all the rage in the manufacturing sector around the world. Yet, despite the clear competitive advantage of servitization, most manufacturers remain reluctant to venture into, what for them, is a strange new world. Written by a team of internationally respected servitization experts and innovators, this book provides you with a detailed road map for successfully navigating the servitization terrain. Unlike most authors on the subject who merely sing the praises of servitization, Baines and Lightfoot provide you with a framework for accessing the feasibility of adopting a services-led competitive strategy in your company, along with strategies for designing and implementing the kinds of service offerings customers increasingly are coming to expect.

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Business General