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Open Daily: 10am - 10pm | Alley-side Pickup: 10am - 7pm
3038 Hennepin Ave Minneapolis, MN
612-822-4611
Little Bets: How Breakthrough Ideas Emerge from Small Discoveries

Little Bets: How Breakthrough Ideas Emerge from Small Discoveries

Paperback

Business General

Publisher Price: $19.99

ISBN10: 1439170436
ISBN13: 9781439170434
Publisher: Simon & Schuster
Published: Jul 16 2013
Pages: 224
Weight: 0.45
Height: 0.70 Width: 5.50 Depth: 8.30
Language: English
An enthusiastic, example-rich argument for innovating in a particular way--by deliberately experimenting and taking small exploratory steps in novel directions. Light, bright, and packed with tidy anecdotes (The Wall Street Journal).What do Apple CEO Steve Jobs, comedian Chris Rock, prize-winning architect Frank Gehry, and the story developers at Pixar films all have in common? Bestselling author Peter Sims found that rather than start with a big idea or plan a whole project in advance, they make a methodical series of little bets, learning critical information from lots of little failures and from small but significant wins. Reporting on a fascinating range of research, from the psychology of creative blocks to the influential field of design thinking, Sims offers engaging and illuminating accounts of breakthrough innovators at work, and a whole new way of thinking about how to navigate uncertain situations and unleash our untapped creative powers.

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