Open Daily: 10am - 10pm | Alley door pickup 10am - 7pm 3038 Hennepin Ave Minneapolis, MN
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  • Open Daily: 10am - 10pm
    Alley-side Pickup: 10am - 7pm

    3038 Hennepin Ave Minneapolis, MN
    612-822-4611

Open Daily: 10am - 10pm | Alley-side Pickup: 10am - 7pm
3038 Hennepin Ave Minneapolis, MN
612-822-4611
Leading Innovation and Change Management-Characteristics of Innovative Companies

Leading Innovation and Change Management-Characteristics of Innovative Companies

Gunu, Osman M.

Paperback

Business GeneralManagement

ISBN10: 1936237059
ISBN13: 9781936237050
Publisher: Ilead Academy
Published: Mar 1 2011
Pages: 132
Weight: 0.45
Height: 0.31 Width: 9.02 Depth: 5.98
Language: English
This book is an easy to read book which examines the characteristics of the top five global innovative companies (Apple, Google, Toyota, Microsoft and Nintendo). Interviews with some of the CEOs demonstrate that they believe innovation has no handbook or manual. Developing a breakthrough product is a matter of chance. The book has examined the perspectives of the CEOs interviewed and how they are oiling their innovation engine to stay competitive in the ever changing global market.Leading Innovation and Change Management - Characteristics of Innovative Companies is designed for business schools seeking to expose students to leadership and entrepreneurial skills of the 21st Century. Each chapter begins with case analyses of the company; examines the innovation policy of the company; the company's marketing strategy, human resource policy as well as the industry overview. The chapters discuss what each company is uniquely doing to sustain its competitive advantage in the ever changing global market. Each chapter examines the importance of developing creative and innovative workforce; and why continuous organizational learning is critical for survival.

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