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Open Daily: 10am - 10pm | Alley-side Pickup: 10am - 7pm
3038 Hennepin Ave Minneapolis, MN
612-822-4611
Looking Beyond the Runway: Airlines Innovating with Best Practices while Facing Realities

Looking Beyond the Runway: Airlines Innovating with Best Practices while Facing Realities

Hardcover

Business GeneralTechnology & EngineeringAviation

ISBN10: 1409400999
ISBN13: 9781409400998
Publisher: Routledge
Published: May 7 2010
Pages: 354
Weight: 1.48
Height: 0.81 Width: 6.14 Depth: 9.21
Language: English
Nawal Taneja is a career analyst of the global airline industry with wide-ranging experience in the aviation industry, academia, and public policy. To help airline executives become informed of new competitive games, the author analyzes numerous business sectors such as auto, hospitality, retail, technology, and entertainment. For example, relevant lessons can be learned from the strategic mistakes made by the US automakers. Likewise, emergent and compelling insights can be gained in superior customer experience from Ritz Carlton and Zappos, and in value-creating innovation from Cirque du Soleil and Zipcar. The book also features a multitiude of forewords from airlines and related businesses to provide readers with multiple perspectives on the changing landscape in the global airline industry.

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Technology & Engineering