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Long-Form Content is the Future: Don't Be Fooled by the Rush to Short-Form Content
Paperback
Series: Diverse Entrepreneurs, Book 111
Publisher: Independently Published
Published: Dec 7 2022
Pages: 64
Weight: 0.29
Height: 0.17 Width: 6.00 Depth: 9.00
Language: English
There is a massive push toward short-form, low-value content. On the surface, it looks like there is a good rush.
But, this will be a fad that lasts a few years. It takes seven touches with a consumer before they make a purchase.
So, unless people watch 7-15 TikTok videos from one person, chances are they won't spend any money.
Long-form content warms the consumers and builds an audience. Once someone knows, likes, and trusts a creator, they spend money on products and services.
Short-form content is still valuable as a commercial for long-form content. But, long-form content will still be the driver of building massive audiences that spend money. Good Luck!
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