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Intellectual Capital: Navigating in the New Business Landscape

Intellectual Capital: Navigating in the New Business Landscape

Hardcover

Business General

ISBN10: 0814775128
ISBN13: 9780814775127
Publisher: New York Univ Pr
Published: Mar 1 1998
Pages: 208
Weight: 0.81
Height: 0.61 Width: 6.32 Depth: 9.50
Language: English

Successful companies rely on traditional factors of production for their survival. Yet the most important and sustainable sources of competitive advantage--knowledge, customer relations, supply-on-demand, micromanagement, and other forms of intellectual capital--often don't even appear on many companies' reporting systems. The results of this lack of attention to intellectual capital can be disastrous for companies and their stockholders.

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Business General