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Integrative Framing Analysis: Framing Health through Words and Visuals

Integrative Framing Analysis: Framing Health through Words and Visuals

Hardcover

Series: Routledge Research in Communication Studies

Medical ReferenceGeneral ReferenceGeneral Sociology

ISBN10: 1138046361
ISBN13: 9781138046368
Publisher: Routledge
Published: Sep 21 2017
Pages: 182
Weight: 0.92
Height: 0.50 Width: 6.00 Depth: 9.00
Language: English

Much of framing scholarship focuses either exclusively on the analysis of words or of visuals. This book aims to address this gap by proposing a six-step approach to the analysis of verbal frames, visual frames and the interplay between them-an integrative framing analysis.

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