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Open Daily: 10am - 10pm | Alley-side Pickup: 10am - 7pm
3038 Hennepin Ave Minneapolis, MN
612-822-4611
Innovation Matrix

Innovation Matrix

Paperback

Business GeneralManagementGeneral Law

Currently unavailable to order

ISBN10: 9063695209
ISBN13: 9789063695200
Publisher: Bis Publishers
Published: Apr 23 2019
Pages: 136
Weight: 0.80
Height: 0.70 Width: 6.80 Depth: 7.90
Language: English
CAPITALIZE ON YOUR BRIGHT IDEAS WITH LEGAL DESIGN THINKING

Organizations today innovate to survive in a competitive, complex, and interconnected business world. They co-create with others outside their own organization to succeed. But capturing the value of these bright ideas separately is often very complicated.

The Innovation Matrix simplifies and structures innovation management. Start looking at innovation and Intellectual Property (IP) from a pragmatic perspective. This book will take you through three key steps (THINK-STRATEGIZE-ACT) to build an innovation and IP strategy. You will learn to use IP--which is at the core of every innovation--as a tool to define your strategy and manage the innovation process. It includes many examples, templates, and checklists to help put theory into practice. Test yourself with case studies, and use our hands-on Tools (legal design thinking) for your own projects and cases.

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Business General