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Nel mentre: Breve manifesto tra design e filosofia
Paperback
Letters & EssaysGeneral DesignIndustrial Design
Publisher: Independently Published
Published: Jul 17 2026
Pages: 96
Weight: 0.24
Height: 0.25 Width: 5.50 Depth: 8.50
Language: Italian
C'è un momento prima che l'idea diventi progetto. Un attimo sospeso tra ciò che non sappiamo ancora di sapere e ciò che sta per nascere, dove il pensiero incontra la materia e l'intuizione si fa forma. Nel mentre abita esattamente quella soglia.
In un'epoca dominata dal design per il design, dove ogni prodotto si proclama rivoluzionario senza cambiare nulla nella sostanza, Paolo Fontana propone un ritorno all'essenza. Non un manuale prescrittivo né un trattato accademico, ma un invito a ripensare il senso stesso del progettare.
Attraverso cinque principi interconnessi - dalla chiarezza degli obiettivi alla resilienza del risultato - filosofia e design si intrecciano in un unico ragionamento organico. Nietzsche, Wittgenstein, l'estetica wabi-sabi, la legge di Occam e il paradosso di Duchamp dialogano con la pratica quotidiana del progetto, per rispondere a domande che riguardano chiunque crei qualcosa:
Che cosa rende autentico un oggetto in un universo di simulacri? Come può un progetto resistere all'obsolescenza programmata e alla banalità del consumo? Qual è il ruolo dell'imperfezione, del caso e della durata nel processo creativo?
Un libro per designer, progettisti, studenti e committenti che vogliono rompere con l'innovazione apparente e riscoprire la lentezza, la cura e il senso come atti di responsabilità . Perché progettare non è solo risolvere problemi tecnici: è una dichiarazione di intenzioni che sfida l'inerzia del presente e immagina nuovi modi di esistere nel mondo.
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