• Open Daily: 10am - 10pm
    Alley-side Pickup: 10am - 7pm

    3038 Hennepin Ave Minneapolis, MN
    612-822-4611

Open Daily: 10am - 10pm | Alley-side Pickup: 10am - 7pm
3038 Hennepin Ave Minneapolis, MN
612-822-4611
The Growth Strategies of Hotel Chains: Best Business Practices by Leading Companies

The Growth Strategies of Hotel Chains: Best Business Practices by Leading Companies

Hardcover

Business GeneralInvesting & Finance

ISBN10: 0789026635
ISBN13: 9780789026637
Publisher: Routledge
Published: Feb 7 2006
Pages: 224
Weight: 1.14
Height: 0.81 Width: 6.30 Depth: 8.48
Language: English
This first-of-its-kind textbook presents a balanced overview of the theory and practice of hotel chains' growth strategies. With real-world examples in every chapter, it explains how and why the largest worldwide hotel chains have gained their present international status and shows how to forecast future developments. Subjects covered include diversification vs. specialization; various types of integration; acquisitions, mergers, and strategic alliances; franchise contracts, management contracts, leaseholds, and ownership; and branding and globalization. Charts, tables, and figures make complex information easy to access and understand.

Also from

Chon, Kaye Sung

Also in

Business General