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Strategische Philanthropie: Wie Sie Mit Ihrem Engagement Mehr Wirkung Erzielen
Paperback
ISBN13: 9783658358129
Publisher: Springer Gabler
Published: Feb 23 2022
Pages: 132
Weight: 0.53
Height: 0.31 Width: 6.69 Depth: 9.61
Language: German
Dieses Buch bietet allen in der Philanthropie involvierten Akteuren - von Philanthropen über Fundraisier bis hin zu Nonprofit Managern - einen praktischen und kompakten Leitfaden zur wirkungsorientierten Umsetzung. Die Autoren definieren fünf Herausforderungen, die zu berücksichtigen sind, wenn ein Engagement mehr als eine flüchtige Spende sein soll. Dazu zählen der zeitliche Umfang des Engagements, die Formulierung der erwünschten Wirkung und die Übereinstimmung der Spende mit der eigenen Identität und dem eigenen Stil des Gebenden. Die Berücksichtigung dieser grundsätzlichen, strategischen Aspekte des Gebens erlaubt es Philanthropen, ihre Ziele effektiver zu erreichen - und eine dauerhafte Beziehung mit den unterstützten Institutionen und Destinatären aufzubauen.
Gerade für die nächste Generation von Philanthropen, die vor der Herausforderung stehen, effektiv zu verteilen, was Andrew Carnegie den Überschuss-Reichtum genannt hat, ist dieses Buch eine unverzichtbare Anleitung mit praktischen Fallbeispielen, Empfehlungen und Methoden.
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