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Startup Finanzierung: Dein Insider-Guide: Praxis-Tipps von Investoren für Gründerinnen und Gründer
Hardcover
Business GeneralInvesting & Finance
ISBN13: 9783000628474
Publisher: Martin Giese
Published: Jan 9 2020
Pages: 498
Weight: 3.46
Height: 1.50 Width: 8.00 Depth: 10.00
Language: German
Bist du Gründer oder Gründerin auf der Suche nach Investoren, um dein Startup-Unternehmen aufs nächste Level zu heben?
Mit Hilfe zahlreicher Fallstudien aus der Praxis verraten die Investoren Martin Giese und Nicolaj H jer Nielsen in diesem Buch ihre Insider-Tipps:
- Wo du Investoren findest und wie du ihre Unterstützung gewinnst
- Nach welchen Kriterien Investoren dein Startup wirklich beurteilen
- Wie du Business Angels, VC-Fonds und andere Kapitalgeber überzeugst
- Mit welchen Pitch-Materialien du Investoren begeisterst
- Wie du die Unternehmensbewertung für dein Startup bestimmst
- Wie du am besten mit Investoren verhandelst
- ... und viele weitere kaum bekannte Strategien, wie du erfolgreich eine Finanzierung einwirbst!
Die Autoren befassen sich seit über 20 Jahren mit Startups: Martin ist Leiter des Münchner Inkubators XPRENEURS und als Business Angel selbst in zahlreiche Startups investiert; Nicolaj ist Seriengründer, Business Angel und Autor des Bestsellers Startup Funding. Als Startup-Gründer, Mentoren, Coaches und Investoren kennen die Autoren den Finanzierungsprozess aus beiden Perspektiven.
Für Startup-Finanzierung haben Martin und Nicolaj ihr gro es Netzwerk in der Gründerszene angezapft, um dir das geballte Praxiswissen von Investoren, Gründern und Experten zu vermitteln. Mit knapp 100 Fallstudien und Expertenbeiträgen ergänzen sie ihre eigenen Erfahrungen rund ums Thema Kapitalsuche für Startups. Unter anderem:
- André Schwämmlein (Flixbus) - So haben wir mit Flixbus den neu entstehenden Fernbusmarkt erobert
- Bastian Nominacher (Celonis) - Ohne Disziplin verlierst du dein strategisches Ziel aus den Augen
- Maria Sievert (inveox) - Für eine langfristige Zusammenarbeit müssen die Konditionen des Deals stimmen - und zwar für alle Parteien
- Rolf Christof Dienst (Wessel Management) - Worauf ich bei einem Gründungsteam achte
- Andrea Kranzer (BAND Business Angel des Jahres 2019) - Netzwerke unterstützen uns Business Angels wesentlich bei unserem Job
- Iris Bleck (Silicon Valley Bank) - Nur wenige Startups sind für Venture Debt qualifiziert
- ... und viele weitere!
Wenn du dieses Buch liest, lernst du, wie Investorinnen und Investoren denken. Indem du genauso denkst, wirst du mehr Erfolg mit deinem Startup haben!
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