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Multikriterielle, Kausalanalytische Betrachtung Von Erfolgstreibern Technologischer Frühaufklärung in Industriellen Unternehmensnetzwerken
Paperback
ISBN13: 9783658054212
Publisher: Springer Gabler
Published: Apr 22 2014
Pages: 334
Weight: 1.07
Height: 0.83 Width: 5.83 Depth: 8.27
Language: German
Im Zeitalter der Globalisierung bietet die kooperative technologische Frühaufklärung für Unternehmen eine Möglichkeit, die eigene Zukunftsfähigkeit zu stärken. Der Vorteil von Netzwerken liegt in der Vergrö erung des Beobachtungsumfeldes bezogen auf das frühzeitige Erkennen von Diskontinuitäten. Durch den Wissensvorsprung können Unternehmen eine fundierte Entscheidungsgrundlage für die Zukunftsplanung erlangen und mit den daraus resultierenden technologischen Innovationen eine relativ stabile Position am Markt erreichen. Martina Frie em stellt ihr Zwölf-Faktoren-Modell der Erfolgstreiber technologischer Frühaufklärung in industriellen Unternehmensnetzwerken vor. Die Autorin überprüft und reduziert es anhand einer online durchgeführten Studie von 281 Unternehmen, von denen 155 in Netzwerken aktiv sind.
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