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Dienstleistungspotenziale Und Geschäftsmodelle in Der Personalisierten Medizin: Konzepte, Analysen Und Potenziale
Paperback
ISBN13: 9783658084028
Publisher: Springer Nature
Published: Mar 24 2015
Pages: 522
Weight: 1.54
Height: 1.20 Width: 5.83 Depth: 8.27
Language: German
Dieser Band versammelt praxisorientierte Beiträge, in denen die Chancen, Herausforderungen und Marktpotenziale der Personalisierten Medizin analysiert und beschrieben werden. Die Autoren aus Wissenschaft und Praxis erläutern hierzu Konzepte zur Modellierung und Verbesserung der Produktivität von dienstleistungsorientierten Geschäftsmodellen. Zudem wird ein Software-Prototyp vorgestellt, der dienstleistungsorientierte Geschäftsmodelle visualisiert. Handlungsempfehlungen für Wirtschaft und Politik runden den Band ab.
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