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Csr Im Mittelstand: Unternehmerische Verantwortung ALS Basis Für Langfristigen Erfolg
Paperback
Series: Management-Reihe Corporate Social Responsibility
ISBN13: 9783662619568
Publisher: Springer Gabler
Published: Mar 16 2021
Pages: 325
Weight: 1.18
Height: 0.70 Width: 6.69 Depth: 9.61
Language: German
Unternehmen des Mittelstandes sind eine tragende Säule des wirtschaftlichen Erfolgs, der Arbeitsplatzstabilität und Identität der Gesellschaft. Viele Unternehmen des Mittelstands sind globale Marktführer, übernehmen essentielle soziale Funktionen in der Gesellschaft und sind wichtige Innovationsträger. Trotz dieser Vorreiterrolle stehen Mittelständler auch vor gro en Herausforderungen, z.B. der Unternehmensnachfolge, Rekrutierung von qualifiziertem Personal sowie dem Einsatz digitaler Technologien. Hierbei stellt sich die Frage, wie Unternehmen die Trends der Globalisierung, Nachhaltigkeit und Digitalisierung bündeln können, um so im internationalen Wettbewerb weiterhin führend zu bleiben.
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