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Stratégie et RSE - Bâtir la stratégie à l'aune des nouvelles responsabilités sociales de l'en: Bâtir la stratégie à l'aune des nouvelles responsabilit
Paperback
Series: Strategies Et Management
ISBN13: 9782100705733
Publisher: Dunod
Published: Jan 8 2014
Pages: 192
Weight: 0.59
Height: 0.40 Width: 6.02 Depth: 9.25
Language: French
Cet ouvrage, illustré de nombreux cas réels et de bonnes pratiques d'entreprise, analyse l'évolution inéluctable des modèles classiques de gestion vers un modèle responsable et radicalement différent.
L'auteur propose à la fois des éléments de théorie et des outils performants pour aider les responsables d'entreprise à mieux cerner la complexité de leur environnement économique, social et environnemental et s'engager avec confi ance dans le développement durable de leur activité.
Ce livre s'adresse aussi bien aux dirigeants d'entreprise en charge de la stratégie, de l'innovation, du développement durable ou de la gestion des ressources humaines qu'aux étudiants désireux de comprendre un modèle d'entreprise émergent.
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