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Préparer et défendre un projet d'investissement
Paperback
ISBN13: 9782100073108
Publisher: Dunod
Published: Sep 23 2005
Pages: 182
Weight: 0.57
Height: 0.39 Width: 6.02 Depth: 9.25
Language: French
L'investissement est un des outils de pilotage de l'entreprise. Toutes les décisions dans l'entreprise se traduisent par des choix d'investissement ou de désinvestissement. De la holding jusqu'à un département d'une filiale, tout responsable qui a des objectifs à atteindre est confronté à des choix d'investissement pour piloter son activité. Les auteurs proposent au lecteur une méthodologie éprouvée pour comprendre l'investissement, préparer un dossier, le défendre et en mesurer la rentabilité, dans une perspective de création de valeur à long terme pour l'entreprise.
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