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Foundations of Scenario Planning: The Story of Pierre Wack
Hardcover
Series: Routledge International Studies in Business History
ISBN13: 9781138190191
Publisher: Routledge
Published: Feb 16 2017
Pages: 290
Weight: 1.31
Height: 0.75 Width: 6.00 Depth: 9.00
Language: English
Pierre Wack was head of scenario planning at Royal Dutch / Shell Oil in London for over ten years. He was a pioneer of what we know today as scenario planning. This new volume will cover his life timeline and attach it to the development of his thinking about scenario planning over the course of his career.
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