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Fashion Advertising and Public Relations: A Historical and Sociological Perspective

Fashion Advertising and Public Relations: A Historical and Sociological Perspective

Paperback

Series: Mastering Fashion Management

AccountingBusiness GeneralMarketing

ISBN10: 1032840234
ISBN13: 9781032840239
Publisher: Routledge
Published: Mar 31 2026
Pages: 274
Weight: 1.02
Height: 0.60 Width: 6.69 Depth: 9.61
Language: English

Fashion Advertising and Public Relations offers a historically-grounded analysis of advertising and public relations in the fashion industry. This unique textbook will be valuable for students of fashion marketing, business, and communication undergraduates studying public relations and advertising considering a career in fashion.

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