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Extremely Hardcore: Inside Elon Musk's Twitter
Hardcover
Business BiographiesBusiness GeneralTechnology & Engineering
Publisher Price: $30.00
ISBN13: 9780593716601
Publisher: Portfolio
Published: Feb 13 2024
Pages: 352
Weight: 1.20
Height: 0.94 Width: 6.36 Depth: 9.44
Language: English
A sharp and deeply sourced fly-on-the-wall account... packed with original reporting. -- Financial Times
When Elon wrested the app formerly known as Twitter out of the hands of its investors in 2023, his goals for what was previously known as the world's digital town square were rooted in his fervent belief in the necessity of making Twitter friendlier to free speech. I didn't do it to make more money, Musk insisted. I did it to try and help humanity, whom I love. Extremely Hardcore is the true story of how Musk reshaped the world's online public square into his own personal megaphone in an unprecedented, unsolicited, and unilateral buyout. Drawing on hundreds of hours of interviews with more than sixty employees and thousands of pages of internal documents and Slack messages, WIRED journalist Zoë Schiffer delivers the singularly gripping, blow-by-blow saga of the infighting, mass layoffs, and culture wars that followed. More than just a corporate saga, Extremely Hardcore is a high-stakes story of power, obsession, and ego--an unfiltered look at what happens when the world's richest man buys one of its most influential platforms and bends it to his will.
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