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The Entrepreneur's Paradox: How to Overcome the 16 Pitfalls Along the Startup Journey (Keys to Success for a Startup Company)
Paperback
Business GeneralManagementSelf-Help
Publisher Price: $19.99
ISBN13: 9781940498546
Publisher: Juxtabook Press
Published: Mar 31 2026
Pages: 304
Weight: 0.78
Height: 0.64 Width: 5.50 Depth: 8.50
Language: English
...shows prospective business men and women how to reach their goals while creating a launchpad for a business ―Ryne Williams, Daily Herald
Wall Street Journal Best Seller
2021 International Book Awards finalist in Business: Small Business & Entrepreneurship
#1 Bestseller in Startups, Home-Based Entrepreneurship, Small-business Marketing, and Personal Success
Discover the 16 keys to success for entrepreneurs starting a small business.
What is the Entrepreneur's Paradox? Author Curtis Morley coined a term that identifies the 16 pitfalls that many entrepreneurs fall into. He calls it the Entrepreneur's Paradox. Morley is an educator, thought leader, patent holder, and innovator. He is also a 5x Entrepreneur (achieving $5 in revenue for every dollar spent on marketing, advertising, sales, and any other growth expenses) who has actually produced 10x startup results. Morley explains that the exact qualities that aid an individual in founding a startup company (brilliance and expertise) are what prevent them from realizing expected success. What starts out as freedom and financial independence turns into grueling hours, stress, and bills, and ultimately failure. This is the paradox that is entrepreneurship.
Understanding the Entrepreneur's Paradox may be your key to success. Morley is here to show startup businesspersons how to achieve the golden rule of successful entrepreneurs-5x results. Put yourself on a defined pathway to business success by understanding the 16 pitfalls faced by all startups and conquer the Entrepreneur's Paradox.
Inside:
- Learn how to promote entrepreneurship development
- Sharpen your entrepreneurial skills
- Grasp the keys to superior, next-level growth
- And much more
Learned from books like The E-Myth Revisited, Traction, The One Thing, The 4-Hour Workweek, or Execution? Then The Entrepreneur's Paradox is a must read!
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