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Emotional Capital for the Triple Win: 50 Innovative Ways to Lead the Consumption Revolution
Paperback
Publisher Price: $19.99
ISBN13: 9781788607018
Publisher: Practical Inspiration Publishing
Published: Jun 24 2025
Pages: 238
Weight: 0.63
Height: 0.55 Width: 5.50 Depth: 8.50
Language: English
Amber's robust research, precise definitions, and extensive citations make for an intellectually rigorous read...a well-researched examination of consumer behavior. - Kirkus Reviews.
Achieving meaningful change demands advocacy for new thinking and public demonstration that sustainability and profitability need not be mutually exclusive. Amber's bold, optimistic vision is inspiring. - BookLife by Publishers Weekly.
A groundbreaking guide for the next generation of business leaders, founders, and innovators, this book unveils 50 innovative strategies to revolutionize consumer behavior to achieve the triple win: for people, the planet and universal prosperity. How can we transform impulsive buying into meaningful action-taking, empowering people to navigate the consequences of economic growth? Essential reading for business leaders dedicated to making a significant difference, this book is a blueprint for a brighter, more sustainable world. Elena V. Amber is a founder, researcher and award-winning author whose work sits at the intersection of leadership, psychology and neuroscience, aiming to promote sustainable consumption and business practices.
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