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Delivering Tourism Intelligence: From Analysis to Action

Delivering Tourism Intelligence: From Analysis to Action

Hardcover

Series: Bridging Tourism Theory and Practice, Book 11

Business General

ISBN10: 1787698106
ISBN13: 9781787698109
Publisher: Emerald Pub Ltd
Published: Nov 8 2019
Pages: 424
Weight: 1.50
Height: 1.10 Width: 6.10 Depth: 9.10
Language: English
Tourism researchers are feeling mounting pressure to answer an increasing number of questions from external agents which challenge the ability of their findings to deliver tangible change. Delivering Tourism Intelligence demonstrates that good academic analysis can deliver quality implications for a range of stakeholders. Contributions from authors across the continents serve to illustrate ways in which academic analysis can, and does, result in action. The chapters in this volume are organised into three parts: governance, planning and sustainability; consumer benefits and experiences; and benefits to entrepreneurs.

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Business General