Open Daily: 10am - 10pm | Alley door pickup 10am - 7pm 3038 Hennepin Ave Minneapolis, MN
612-822-4611

  • Open Daily: 10am - 10pm
    Alley-side Pickup: 10am - 7pm

    3038 Hennepin Ave Minneapolis, MN
    612-822-4611

Open Daily: 10am - 10pm | Alley-side Pickup: 10am - 7pm
3038 Hennepin Ave Minneapolis, MN
612-822-4611
Don't Just Brand There, Do Something: A Blueprint for Financial Brands That Stand Up, Stand Out, and Stand the Test of Time

Don't Just Brand There, Do Something: A Blueprint for Financial Brands That Stand Up, Stand Out, and Stand the Test of Time

Bartlett Piland, Martha

Paperback

AccountingBusiness GeneralInvesting & Finance

Publisher Price: $14.99

ISBN10: 1956370803
ISBN13: 9781956370805
Publisher: Clovercroft Publishing
Published: Mar 11 2025
Pages: 152
Weight: 0.40
Height: 0.40 Width: 5.40 Depth: 8.40
Language: English
Whether you're branding a de novo bank, a well-established institution, or a fintech, building a brand with substance beyond the quippy slogan requires two things:
  1. Finding something unique and ownable, and
  2. Taking action with it.
That means baking in actions that support this position throughout the entire organization. Every day, with every person.

If you can do that, no one--I mean no one--can stack up to you. That's because you will have seized a position that delivers unequaled value to customers, employees, and stockholders that no one else can replicate.

For those brave enough and bold enough, this book will show you how to do just that. If you're ready to be more than a commodity in the marketplace and be positioned for longterm success, this is a must-read.

Actually, it's a must-do.

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