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A Development Strategy for Hybrid Products: The Case of the Japanese Animation Industry

A Development Strategy for Hybrid Products: The Case of the Japanese Animation Industry

Hardcover

Business GeneralManagementTechnology & Engineering

ISBN10: 9811643520
ISBN13: 9789811643521
Publisher: Springer
Published: Nov 1 2021
Pages: 155
Weight: 0.95
Height: 0.44 Width: 6.14 Depth: 9.21
Language: English
Significance and Purpose of This Book.- Review of Prior Research on Corporate Behavior during the Emergence of New Technologies.- History of Japanese Animation Industry and New Technology.- Evaluation of New Technology by Existing Engineers.- Attributes of Engineers with High Receptivity to Other Technologies.- Utilization of New Technology in Incumbents - Development of Hybrid Products through Insourcing of 3DCG Production.- Utilization of New Technology in Incumbents - Development of Hybrid Products by Outsourcing 3DCG.- Conclusions.- Supplementary chapter: Environmental influences on the recognition of new technologies.

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