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Customer Insight in Tourism: Segments, Profiles and Personas
Hardcover
Series: Contemporary Geographies of Leisure, Tourism and Mobility
ISBN13: 9781041069690
Publisher: Routledge
Published: Nov 27 2025
Pages: 228
Weight: 1.15
Height: 0.63 Width: 6.14 Depth: 9.21
Language: English
Customer Insight in Tourism: Segments, Profiles and Personas offers important insight into the phenomenon of new travellers and contemporary tools and techniques that help better recognize tourists and their changing needs.
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