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Cutting the Cost of Confusion: Eliminate the High Price of Failure to Communicate
Paperback
ISBN13: 9781032293271
Publisher: Routledge
Published: Sep 11 2023
Pages: 162
Weight: 0.53
Height: 0.37 Width: 6.00 Depth: 9.00
Language: English
Confusion is more than just another daily inconvenience, though its impacts are often hidden in metrics such as market share, productivity, and ROI. This book shows how to identify and eliminate the Cost of Confusion in workplaces, marketplaces, and communities.
Cutting that cost demands the ability to distill, integrate, and synthesize ever more complex information from a broad range of perspectives and disciplines. Any gaps in understanding can and do negatively impact performance. Based on Richard Layton's 20 years of experience helping organizations to be heard and understood, this book offers a powerful universal lens to view the costly impacts of confusion, and provides a framework to identify and manage the risk of failure to communicate with a range of stakeholders and audiences - and save millions of dollars in the process.
Decision-makers, practitioners, and students in marketing and advertising, organizational development, knowledge management, information technology, project management, and other fields will appreciate this unique set of insights and tools they can employ to great effect within their companies, organizations, and public institutions.
1 different editions
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Cutting the Cost of Confusion: Eliminate the High Price of Failure to Communicate
Layton, Richard
Hardcover
Also from
Layton, Richard
Cutting the Cost of Confusion: Eliminate the High Price of Failure to Communicate
Layton, Richard
Hardcover
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