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Customer Relationship Management: Building Strong Customer Connections

Customer Relationship Management: Building Strong Customer Connections

Paperback

Series: Management Science

Business General

Currently unavailable to order

ISBN13: 9798326069702
Publisher: Independently Published
Published: May 23 2024
Pages: 130
Weight: 0.30
Height: 0.28 Width: 5.00 Depth: 8.00
Language: English
In the compelling book Customer Relationship Management: Building Strong Customer Connections, author Eli Jr takes a bold dive into the intricate world of Customer Relationship Management (CRM).

CRM has become essential for modern businesses. This book serves as an enlightening introduction. It explores strategic objectives, processes, types of CRM, and the 8 Building Blocks and 4 C's of successful CRM.

Eli Jr outlines how CRM attracts, retains, and satisfies customers. He provides actionable steps to implement effective strategies. The types of CRM are discussed, from operational to analytical to collaborative. Readers understand which fits their needs best.

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Business General