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The Customer Experience Model
Hardcover
Series: Routledge Focus on Business and Management
Business GeneralManagementMarketing
ISBN13: 9780367478254
Publisher: Routledge
Published: Oct 2 2020
Pages: 110
Weight: 0.63
Height: 0.31 Width: 5.50 Depth: 8.50
Language: English
For any company, defining the most efficient marketing concept to create a competitive customer experience (CX) is vital for sustained development. The focus of this research is the creation of a comprehensible practical approach to the development of client experience: the Сustomer Experience Model (CXM).
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