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The Currency of Gratitude: Turning Small Gestures Into Powerful Business Results
Hardcover
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ISBN13: 9781950863396
Publisher: Forbes Books
Published: Apr 13 2021
Pages: 168
Weight: 1.05
Height: 0.80 Width: 6.10 Depth: 9.10
Language: English
We may live in a world dominated by technological innovations capable of offering us personalized contact with our clients and customers, but in The Currency of Gratitude, Michele Bailey argues that heartfelt, specific, and direct communication steeped in gratitude can grow and sustain a business far better than any targeted technology.
Through engaging stories and real-life business examples, Bailey shows how making gratitude a priority in one's professional life enables businesses to attract and retain top talent and clients and raises employee engagement and productivity. By cultivating brand ambassadors, sustaining a culture of gratitude within one's business can have cascading outward effects--from increased brand awareness to improved customer satisfaction and loyalty.
The Currency of Gratitude proves that small gestures can have big results and invites you to consider immediate and practical ways for promoting gratitude within your own business culture.
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